Antitetico

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D’Acquasparta

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D’Acquasparta

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D’Acquasparta

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D’Acquasparta

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D’Acquasparta

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D’Acquasparta

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D’Acquasparta

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+ Description

Description

Description

D’Acquasparta is an Italian sneakers brand, born in the late 80s. Where the tradition of florentine craftmanship meets contemporaneity.

The Challenge

Our challenge was to create a new positioning for the brand, giving costumers a new experience and making them feel part of the group again.

The Solution

Brand repositioning with a new brand identity and campaign strategy. Antitetico followed the shooting campaigns as producers for online and offline adv. The new identity was then applied to pack, website, social and all communication materials. Antitetico also helped to redesign the sneakers look and feel.

Credits

Antitetico Agency